Whole Foods Hoax Is Confirmed Tuesday

The photo of a sign posted at the former Circuit City location on Sunset Boulevard sent the local Twittersphere into a frenzy late Monday.

Looks like it's official now.

LAist has heard back from Whole Foods honchos, who confirm that the sign sighted Monday at 4400 Sunset Blvd announcing a location in Silver Lake is a hoax.

A few new locations are coming to Southern California, but the closest is probably the one planned for Newport Beach.

Read the LAist update here.

No word yet on who actually posted the sign, but it was tweeted around by Nick Thune Monday afternoon, setting off an eruption of hipster reax:

@nickthune: Best day of my life!!! #wholefoods #comingsoon #silverlake twitpic.com/6gljcb

KCET and the Eastsider L.A. showed their immediate skepticism in postings.

Comedy has never been so easy!


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